Tuesday, February 24, 2009

Attention Under Siege

Thanks to Miguel for finding this article.

To avert a dark age, we must take several steps:

Question the values that undermine attention - Helped by influential tools that are seedbeds of societal change, we’ve built a culture over generations that prizes frenetic movement, fragmented work and instant answers. Recently, my morning paper carried a front-page story about efforts “in a new age of impatience” to create a quick-boot computer. Explained one tech executive, “It’s ridiculous to ask people to wait a couple of minutes” to start up their computer. The first hand up in the classroom, the hyper-businessman who can’t sit still, much less listen - these are markers of success in American society. Instead of venerating scattershot focus, rushed detachment, knowledge built on sound bites, we need to value whole focus, full awareness and the difficult work of knowledge creation.

1 comment:

Miguel Barbosa said...

Thanks for the nice comments Nick. It was a real pleasure meeting with you last weekend.